Well the Doc opened up the old mailbag today and here’s what poured out.
Dear Dr. Ads,
I was reading the New York Times the other day and stumbled upon this full-page ad.
Good question, yeah?
– Shining Strong
Dear Shining Strong,
This has been going on forever, hasn’t it?
But it still works for selling hair products, which are the defining factor in determining workplace competence, right?
TV spot for the campaign:
In addition to #shinestrong, Pantene is also rocking #WantThatHair.
So maybe it’s not so much about being bossy as about looking boss.
Yo.
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[…] Read the rest at Ask Dr. Ads. […]
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It starts from the top.
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I stand corrected — already seeing this being retweeted around by well-intentioned women as if it were a real feminist cause. So apparently it starts in the middle.
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Hair-raising, yes?
________________________________________
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If my Twitter eyes don’t deceive me, they’ve got a number of celebs on board, as well. E.g., Queen Latifah, and a number of what look to be “celeb” hair stylists. Because all that is gold #ShinesStrongest
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Glossy . . .
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